Music+ Relaunch

Background: Music+ is the foremost online music streaming app in Nigeria. It has been in existence for a while but Keskese Limited was briefed to get more subscribers for the app.

Overview: The target audiences are youths and progressives. The event was executed with the Noiseless Party (the first of its kind in Nigeria). The target audience was invited to the location to enjoy the Noiseless Party (a kind of party where the sound is not coming from the speakers but on the headphone of everyone), party with their favorite celebrities and other side attractions while the foot soldiers canvasses people.

Attendance: over 1,000 young people converged at one location for the event